Chief Marketing Officer (CMO) - Automotive Financing & Refinancing

Join Mandiri Andalan Utama as our Chief Marketing Officer (CMO) and lead the strategic vision for our automotive financing solutions in Bali. We specialize in providing new car financing, used car loans, and refinancing options to empower customers in Denpasar and beyond. As the CMO, you will drive our marketing strategy, leveraging your expertise to boost brand awareness and customer acquisition.

Mandiri Andalan Utama is a trusted name in the automotive financing industry, with a strong reputation for reliability and customer satisfaction. Our team is dedicated to delivering exceptional service and innovative solutions to meet the evolving needs of our customers.

In this role, you will be responsible for developing and implementing marketing campaigns that enhance our market position. You will work closely with cross-functional teams to ensure seamless execution of marketing initiatives, from digital marketing to traditional advertising.

📋 Tanggung Jawab Pekerjaan

• Develop and execute strategic marketing plans to drive customer acquisition and retention.
• Lead the marketing team in creating and managing campaigns across digital and traditional channels.
• Monitor market trends and competitor activities to identify opportunities and threats.
• Collaborate with sales and product teams to align marketing efforts with business goals.
• Analyze marketing performance using tools like Google Analytics and CRM systems.
• Build and maintain strong relationships with key stakeholders and partners.
• Ensure compliance with regulatory requirements in the automotive financing industry.
• Represent the company at industry events and conferences to enhance brand visibility.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 10 years of experience in marketing, with at least 5 years in a leadership role.
• Proven track record of successfully managing marketing campaigns and teams.
• Strong understanding of the automotive financing industry and market dynamics.
• Certification in digital marketing or related field is a plus.
• Excellent communication and interpersonal skills.
• Proficiency in using marketing software such as HubSpot, Mailchimp, and Google Ads.
• Ability to work independently and as part of a team in a fast-paced environment.

🛠️ Keahlian

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